With restrictions lifting consumers are still turning to online fashion, why? A recent survey by Deloitte showed that 57 percent of consumers are now more likely to buy from brands that produce locally, than before the pandemic. Queuing outside in the rain, no changing rooms are just some of the reasons why online buying is now more popular than ever. Between March 24 and April 7 during the lockdown, online shoppers in the UK heavily invested in exercise equipment, beauty products, and loungewear – creating record levels of demand. With the news that some pubs and restaurants will soon be opening as well as some holiday destinations clothing for a night out and summer must have outfits are sure to be the next online buying trend.